Ford has been a household name in the automotive industry for many years. Despite its long-standing reputation, the company continues to innovate and lead in car manufacturing. Recently, Ford announced a plan to increase its electric vehicle lineup to grow its market share, improve profitability, and lower its carbon footprint.
How Ford Will Attract New Customers
Ford will focus on introducing more electric vehicles in sectors it expects to dominate, including trucks, SUVs, and commercial vans. By 2026 or 2027, Ford will have at least one electric vehicle in each of these segments. These vehicles will feature longer ranges and competitive price points to appeal to early adopters.
How Ford Will Minimize Environmental Impact
Electric vehicles use less fuel and, therefore, produce fewer emissions compared to traditional gasoline vehicles. Electric models are also easier to maintain because they have fewer moving parts. As a result, Ford can reduce its reliance on service centers, which further helps to cut down on fuel and materials that could harm the environment.
How Ford Will Improve Its Profit Margins
Ford is looking to boost profitability by sourcing new battery suppliers and rethinking how it obtains other raw materials. The company will also work on maximizing production capacity at its factories to improve efficiency.
Are you looking for a Ford? Visit us or contact us online to browse our inventory and start a finance application today.